About
Welcome to SMS Marketing Direct. I have been planning for a while to develop a fully engaging SMS / MMS marketing system with in depth data aggregation of the marketing campaign.
Working in the telecommunication industry I discovered there is a lot of SMS web messaging system but everyone seems to ignore the value of the data gained from the campaigns and it is very hard to interpret the success / failure of the campaign. The system I am trying to develop will provide in-depth reporting about every single SMS that went out of the system and allow you to zone in on the successful subscribers of the marketing campaign. My system will differ from other marketing system out there will be the data interpretation and how it is presented to the user as a powerful tool.
I have a lot of ideas to share regarding sms marketing, the technology I am going to use to make it scalable and fast. So I decided to open up this blog to keep a journal of the development process and hopefully help someone in the process by sharing what I know